Lights, camera… panic? If the thought of a brand photoshoot makes you feel more awkward than confident, trust me—you’re not alone. Most women entrepreneurs I work with feel a mix of excitement and dread before stepping in front of the camera. After all, this isn’t...
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Gina.
AI for Marketing: Unlock Growth, Save Time, and Ignite Your Brilliance
If you’ve been wondering how to work smarter, not harder, in your marketing, let me introduce you to your new secret weapon: AI. Over the years, I’ve helped countless women entrepreneurs build bold, authentic brands, and I’ve seen one common challenge—there’s always...
101 Brand Tips: Build a Standout Brand with This Free Guide
Hey there, ambitious entrepreneur! Let me take you back for a moment—more than a decade ago, I created the first iteration of 101 Brand Tips. At the time, it was a printed guide, packed with everything I’d learned from working with women entrepreneurs to build...
Unleash Your Brand’s Inner Magic: Discover Your Archetype
Uncover the hidden personality of your brand with our free archetype guides. Learn how to connect with your ideal customers, craft a compelling brand story, and achieve lasting success.
Debunking Common Misconceptions About Branding
Thinking a brand is just a logo? Think again! Let’s bust the most pervasive myths about branding and reveal the truth behind building a successful brand.
Your Brand Strategy Is Your Blueprint for Success
Ready to elevate your brand? Discover the key components of a powerful brand strategy and learn how to create your own roadmap for success.