One Day. Real Systems. Zero Guesswork.
Amsterdam AI & Thought Leadership Bootcamp (October 2025)
This October, join Gina Dunn (brand strategist & visibility architect) and Natalie de Groot (AI systems rockstar + Branded AF cohost) for an immersive one-day Bootcamp in Amsterdam.
We’re looking for 5 women in leadership ready to:
- Step into thought leadership with clarity
- Harness AI without losing their voice
- Build visibility systems that actually fit
Join the Bootcamp List
Who This Bootcamp is For
This Bootcamp is for women leaders who are:
Ready to sharpen their message into a clear, resonant POV
Wanting visibility systems that stick — without burning out
Curious about AI as an amplifier (not a replacement)
Craving a circle of peers who get it and aren’t afraid to play bigger
Here’s what we’ll cover.
01
The Mirror to Your Brand’s Voice
See it. Say it. Shape it.
We begin by holding up the mirror to your brand’s voice — the raw truth of how you sound, what you stand for, and the vision you’re ready to lead with. Through guided visioning, reflection, and live exercises, you’ll claim a voice that feels like you and set the foundation for the brand you actually want to grow into.
02
The Reality Behind AI
Demystify the machine, own the magic
Forget the jargon and fear-mongering. In this hands-on workshop we’ll peel back the hype and show you what AI really is — and isn’t. Expect live demos, interactive exercises, and plenty of laughs as we test-drive tools together. You’ll leave knowing how to use AI as an amplifier, not a crutch — with confidence instead of confusion.
03
Build Your Human–AI Workflow
AI as amplifier, not replacement
Together we’ll map your Human–AI stack — prompts, processes, and tools that work for you, not against you. By the end, you’ll have a functioning workflow you can run the very next day.
04
Design Your Visibility System
Turn clarity into consistent presence
We’ll architect a repeatable ritual for visibility — from LinkedIn to podcasts — so your brand shows up sharper, not louder. Expect a custom plan, built live in the room.
05
Integrate in the Leadership Circle
Bring it all together, in community
The day closes in circle. You’ll pressure-test your system with four other powerhouse women, lock in your next 90 days of action, and leave with momentum already in motion.
Meet Your Guides
Together, we combine brand + AI firepower to help you step into leadership that’s both visible and future-ready.
Hey! I’m Gina Dunn.
The Brand Mirror
25+ years in brand strategy, known for clarity that cuts through the noise. Gina will sharpen your voice, your message, and your positioning until it feels like truth — not theory.
Hey! I’m Natalie de Groot.
The AI Systems Architect
Co-host of Branded AF, and builder of AI systems for leaders. Natalie makes AI accessible, strategic, and actually usable. She’ll help you wire your workflow without the overwhelm.
Save me a seat!
Five seats. One day. Customized to you.
How It Works
Logistics
📍 Location: Amsterdam
📅 Date: October (exact date released to waitlist)
👥 Seats: Limited to 5 women only
🕐 Duration: 1 full day, immersive + hands-on
Includes food, drinks, materials, fun!
Bonuses
When you join the list, you’ll also get:
- Bootcamp Prep Kit — a short guide to prep your voice + systems
- Exclusive AI Prompt Pack — curated for visibility + thought leadership
- Recording of our Bootcamp Primer Workshop (for waitlist only)
Frequently asked questions
get the answers to your questions here.
Do I need to be “techy” for this?
Nope. This Bootcamp is built for leaders, not coders. If you can use Google Docs, you can use AI here.
Why only 5 seats?
Because transformation needs intimacy. We want to give each woman direct attention and custom strategy.
Will there be follow-up support?
Yes. We’ll share options for add-on mentoring and system reviews post-Bootcamp.