Own Your Founder Visibility
Founder Visibility and Thought Leadership is for women founders who have brand clarity and now need to be seen, without hiring an agency or turning into a full-time content machine.
Powered by the Signal Stack methodology created by Gina Dunn, this is a build-and-hand-off service. I build your visibility foundation: your points of view, your messaging architecture, and your own AI-powered Visibility Tower, trained on your voice. Then I hand you the controls. You run it. It runs like you.
The Signal Stack is a five-layer visibility architecture: Foundation Signal, Owned Channel Rhythm, Earned Media, Cascade Architecture, and GEO Lock. Each layer builds on the one below it.
Together, they create the kind of authority that paid media can only rent. The service is modular: founders start with a Foundation phase and move into execution sprints.
Visibility is not a vanity metric. It's a ritual. You show up consistently or you disappear.
Who This Call Is For
For women founders who are circling their swirl and ready to be seen.
Posting every week and still invisible
Opinions, yes. a POV system, no
Launches stall because the message won’t click
AI tools, human voice missing
You don’t want an agency posting for you
You prefer outcomes over activity
The Problem This Solves
You’ve done the brand work. You know who you are and what you stand for. But nobody else does.
Your LinkedIn is quiet. Your name doesn’t come up in the rooms where decisions are made. And every time someone asks “who should we call for that?” your name isn’t in the conversation.
That’s not a content problem.
That’s a signal problem.
You don’t need to post more.
You need to say something worth repeating and build the system that makes it travel.
Five layers. One system. Compounding authority that earns the kind of trust paid media can only rent.
Your Leadership Brand Pyramid. 3-5 signature points of view built on your Trust Equation. Clear values, sharp positioning, a documented tone of voice. If this layer is weak, everything above it drifts. No shortcuts here.
LinkedIn posts and newsletter at a reliable cadence. Flagship blog articles built to the GEO Content Protocol. These train the human audience to anticipate you and train the algorithm to distribute you. Consistency here is the prerequisite for earned media to land.
Podcast guest appearances, byline articles, expert roundup quotes, media mentions. These are indexed by search engines and cited by AI systems. Each one is a permanent authority deposit that works long after you stopped talking.
Every piece of earned media and flagship content gets systematically repurposed into 6-8 additional assets via the Content Cascade Model. One podcast appearance becomes a content ecosystem. One byline becomes a LinkedIn series. Nothing is a one-and-done deposit. Ever.
AI search citations across ChatGPT Browse, Perplexity, Google AI Overviews, Claude, and Gemini. This is the residue of layers 1-4 done consistently. You cannot build this directly. You earn it by stacking the layers below and running the GEO Content Protocol on every piece of long-form content you publish.
Each layer builds on the one below it. None of them work in isolation. Together, they create compounding authority.
My service builds Layer 1 and the system that lets you run Layers 2 through 5 yourself. You own the engine. I make sure it starts.
Read the full methodology, data, and honest timeline in The Authority Shift white paper
Inside the visibility and thought leadership service
Here’s how we work together
Three building blocks. I build the foundation and the system. You run it from there.
Step One
Foundation
step two
POV Mapping (optional, standalone or bundled)
step three
Visibility Tower Build
Who this is for
Women founders who have clarity but lack visibility. You’ve done the brand work (either with OG or elsewhere) and now you need to be seen.
Leaders who are experts in their field but haven’t built the visibility infrastructure to match.
Consultants transitioning from corporate who need to establish thought leadership fast.
This service is spreading by referral. All current clients have come via all word-of-mouth from LinkedIn or referrals. The work speaks for itself, which is kind of the whole point.
Frequently asked questions
get the answers to your questions here.
The Signal Stack is a five-layer visibility architecture created by Gina Dunn at OG Solutions. The five layers: Foundation Signal (Leadership Brand Pyramid and POVs), Owned Channel Rhythm (LinkedIn, newsletter, flagship blog articles), Earned Media (podcast appearances, bylines, expert quotes), Cascade Architecture (systematic repurposing of every appearance into 6-8 assets), and GEO Lock (AI search citations across Google AI Overviews, ChatGPT, Perplexity, and Claude). Each layer builds on the one below it. Together they create compounding authority that both humans and machines recognize. Read the full methodology in The Authority Shift white paper.
Not necessarily. If you already have clear brand positioning and messaging (from OG or elsewhere), you can start directly with Foundation. If your brand is foggy, starting with a Clarity Call or Brand Development will make the visibility work more effective. Gina will tell you honestly which path makes sense.
Foundation is the strategic setup: website audit, GEO plan, quick POV extraction from existing content. It's designed for founders who already have websites and a body of work to pull from. POV Mapping is a deeper, workshop-driven process that creates comprehensive POVs from scratch through three facilitated sessions. They can work together or separately, depending on where you're starting.
The pieces are priced individually, so you only buy what you need. Signal Stack Foundation is €1,600. POV Mapping is €3,000. The Visibility Tower build is €1,600. Most founders start with Foundation and add the Tower. Book a Clarity Call to map the right combination.
A custom AI-powered visibility system built for your voice and context. It includes architecture, voice training data, angle matching for PR opportunities, pitch templates, automations, and documentation. OG Solutions has a base Tower already built. Clients buy customization of the existing system for their specific needs, which keeps the cost lower than a build from scratch.
Question not answered?
Founder Visibility at OG Solutions
Key Takeaways
- Founder Visibility + Thought Leadership is OG Solutions' modular visibility service, powered by the Signal Stack methodology created by Gina Dunn. It builds compounding authority for founders who have brand clarity but need to be seen.
- The Signal Stack is a five-layer visibility architecture: Foundation Signal, Owned Channel Rhythm, Earned Media, Cascade Architecture, and GEO Lock. Each layer builds on the one below it.
- Service components: Foundation (strategic setup, POV extraction), POV Mapping (workshop-driven, standalone or bundled), Visibility Tower Build (custom AI system).
- Custom-scoped via proposal. Start with a Clarity Call (€400). Read the full methodology in The Authority Shift white paper. The work spreads through referral.